The AURUM Journal

Follow our news and events

Mythic Maker: Sublime Magazine Interviews our Designer, Guðbjörg

Mythic Maker: Sublime Magazine Interviews our Designer, Guðbjörg

July 02, 2019

Icelandic jewellery designer and maker Guðbjörg Ingvarsdóttir marries a love of nature with inspiration from her home country's ancient mythology and sustainable resourcing of materials
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Latest Reviews by Fashion Influencers

Latest Reviews by Fashion Influencers

May 16, 2019

Fashion leaders from around the world have discovered Aurum's unique jewelry designs. Read some of their reviews below.

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Introducing Rán, our Newest Collection

Introducing Rán, our Newest Collection

March 27, 2019

Soft shapes, sharp lines, light and shadow invite viewers to observe the emergence of Rán, the Norse sea goddess who inspired our latest collection.

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Mother's Day gift suggestions; announcing our partnership with Icelandic chocolatier HR, crafted by Hafliði Ragnarsson

Mother's Day gift suggestions; announcing our partnership with Icelandic chocolatier HR, crafted by Hafliði Ragnarsson

March 16, 2019

There is no love greater than a mother’s love.

And Mother's Day is the perfect day to show your mother you feel just the same!

As an extra gift this year, Aurum will also include a gorgeous selection of chocolates from leading Icelandic chocolatier HR, crafted by Hafliði Ragnarsson.

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International Women‘s Day in Iceland

International Women‘s Day in Iceland

March 08, 2019

Women in the changing world of work: an interview with our designer, Guðbjörg.
The jewellery industry has often been labelled as a male-dominated industry but more and more women are now running their own jewellery businesses and claiming success.
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Launch of the New SAND Collection

Launch of the New SAND Collection

March 28, 2018

On 16th March, in celebration of DesignMarch, the annual Icelandic design festival, we held a glamorous opening party at our flagship store in Reykjavik to launch the new SAND jewellery collection. 

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Icelandic beauty captured in jewellery: AURUM

Icelandic beauty captured in jewellery: AURUM

October 25, 2017

In conversation with Ana Janezic for MY Fashion Magazine 
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"My City Reykjavik"

September 09, 2017

Guðbjörg interviewed by Global Blue
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The story of Asterias, the latest jewellery collection from Aurum by Guðbjörg

The story of Asterias, the latest jewellery collection from Aurum by Guðbjörg

March 15, 2017

From the dark volcanic beaches of the West Fjords comes the story of Asterias. The language between the ocean, the starfish and the beach is translated into Guðbjörg‘s latest jewelry collection.

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Exclusive Presentation of the new Cygnus Collection at the Icelandic Embassy in London

Exclusive Presentation of the new Cygnus Collection at the Icelandic Embassy in London

October 27, 2016

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About the Tuttu Collection

About the Tuttu Collection

October 24, 2015

Tuttu is created from the hooves of Greenlandic reindeer and from silver. The black and white jewellery is soft and slightly ruffled, yet also pointed and sharp.

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Iceland Post Issues a Special-Edition Stamp Based on Aurum Jewellery Design

Iceland Post Issues a Special-Edition Stamp Based on Aurum Jewellery Design

May 06, 2015

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