The AURUM Journal

Follow our news and events

Unique Wedding Rings from Iceland - Our Latest Release

Unique Wedding Rings from Iceland - Our Latest Release

2 min read

Learn more about our new range of solid gold rings which includes over 20 ring styles, drawing from our most popular collections. Available in yellow or white gold finishes, these rings can be worn as statement pieces in their own right, as well as wedding rings.
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Independence: The Story of AURUM’s Falcon Collection

Independence: The Story of AURUM’s Falcon Collection

3 min read

In celebration of Iceland's independence day of 17-June-1944, we take a look at how the majestic, hardy and noble Falcon has come to embody the Icelandic spirit.

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Latest Reviews by Fashion Influencers

Latest Reviews by Fashion Influencers

4 min read

Fashion leaders from around the world have discovered Aurum's unique jewelry designs. Read some of their reviews below.

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Mythic Maker: Sublime Magazine Interviews our Designer, Guðbjörg

Mythic Maker: Sublime Magazine Interviews our Designer, Guðbjörg

3 min read

Icelandic jewellery designer and maker Guðbjörg Ingvarsdóttir marries a love of nature with inspiration from her home country's ancient mythology and sustainable resourcing of materials
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Introducing Rán, our Newest Collection

Introducing Rán, our Newest Collection

2 min read

Soft shapes, sharp lines, light and shadow invite viewers to observe the emergence of Rán, the Norse sea goddess who inspired our latest collection.

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Mother's Day gift suggestions; announcing our partnership with Icelandic chocolatier HR, crafted by Hafliði Ragnarsson

Mother's Day gift suggestions; announcing our partnership with Icelandic chocolatier HR, crafted by Hafliði Ragnarsson

2 min read

There is no love greater than a mother’s love.

And Mother's Day is the perfect day to show your mother you feel just the same!

As an extra gift this year, Aurum will also include a gorgeous selection of chocolates from leading Icelandic chocolatier HR, crafted by Hafliði Ragnarsson.

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International Women‘s Day in Iceland

International Women‘s Day in Iceland

3 min read

Women in the changing world of work: an interview with our designer, Guðbjörg.
The jewellery industry has often been labelled as a male-dominated industry but more and more women are now running their own jewellery businesses and claiming success.
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Launch of the New SAND Collection

Launch of the New SAND Collection

2 min read

On 16th March, in celebration of DesignMarch, the annual Icelandic design festival, we held a glamorous opening party at our flagship store in Reykjavik to launch the new SAND jewellery collection. 

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Icelandic beauty captured in jewellery: AURUM

Icelandic beauty captured in jewellery: AURUM

5 min read

In conversation with Ana Janezic for MY Fashion Magazine 
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"My City Reykjavik"

"My City Reykjavik"

3 min read

Guðbjörg interviewed by Global Blue
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The story of Asterias, the latest jewellery collection from Aurum by Guðbjörg

The story of Asterias, the latest jewellery collection from Aurum by Guðbjörg

2 min read

From the dark volcanic beaches of the West Fjords comes the story of Asterias. The language between the ocean, the starfish and the beach is translated into Guðbjörg‘s latest jewelry collection.

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Day in My Dreams -- The Swan Ring

Day in My Dreams -- The Swan Ring

2 min read

You know those dreams you used to have as a child… with unicorns in the sky and the power of the wind beneath your wings? With magical trolls as your best friends and some pending evil to ward away.

I believe that part of our childhood fantasy lives on forever.

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