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SAND
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SAND

SAND is inspired by the textured beauty of the peaceful and untouched Icelandic landscape.

ASTERIAS

Waves quietly breaking on a forgotten beach in the West fjords. Drops rising above the horizon.

FALCON

The falcon is closely interwoven with Iceland’s history and its battle for independence and freedom.

LAX

Lax seems to be made up of innumerable threads that weave and connect like a musical composition.

New collections

SAND
ASTERIAS
CYGNUS
NANOOK
TUTTU
FALCON
RAVEN
SWAN
LAX
BOND

SAND

SAND is inspired by the textured beauty of the peaceful and untouched Icelandic landscape.

ASTERIAS

Waves quietly breaking on a forgotten beach in the West fjords. Drops rising above the horizon.

FALCON

The falcon is closely interwoven with Iceland’s history and its battle for independence and freedom.

LAX

Lax seems to be made up of innumerable threads that weave and connect like a musical composition.

SPRING-SUMMER 2018

Featuring SAND

FALL-WINTER 2017

Featuring ASTERIAS and CYGNUS

LOOKBOOK 2016 AND EARLIER

Featuring Tuttu, Nanook, Falcon, Raven, Lax and Swan

BRIDAL LOOKBOOK

Create an unforgettable bridal experience with our unique Icelandic jewelry

SPRING-SUMMER 2018

Featuring SAND

FALL-WINTER 2017

Featuring ASTERIAS and CYGNUS

LOOKBOOK 2016 AND EARLIER

Featuring Tuttu, Nanook, Falcon, Raven, Lax and Swan

BRIDAL LOOKBOOK

Create an unforgettable bridal experience with our unique Icelandic jewelry

Best selling designs

ALDA bracelet €146.00

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ALDA bracelet €146.00

ALDA earrings €73.00

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ALDA earrings €73.00

ASTERIAS earrings

ASTERIAS earrings

ASTERIAS earrings €151.00

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ASTERIAS earrings €151.00

ASTERIAS earrings

ASTERIAS earrings

ASTERIAS earrings €92.00

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ASTERIAS earrings €92.00

CYGNUS bracelet

CYGNUS bracelet

CYGNUS bracelet €307.00

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CYGNUS bracelet €307.00

FALCON bracelet

FALCON bracelet

FALCON bracelet €106.00

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Length

Length

one size

FALCON bracelet €106.00

FALCON necklace

FALCON necklace

FALCON necklace €122.00

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Chain Length

Chain Length

42cm

45cm

FALCON necklace €122.00

FALCON ring €55.00

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Ring Size

Ring Size

46

47

48

49

50

51

52

53

54

55

56

57

58

59

60

61

62

63

64

65

66

FALCON ring €55.00

FOLD necklace €114.00

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FOLD necklace €114.00

FORGET-ME-NOT earrings

FORGET-ME-NOT earrings

FORGET-ME-NOT earrings €76.00

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FORGET-ME-NOT earrings €76.00

new collection

ASTERIAS

inspired by the sea

Featured designs

SAND bracelet €196.00

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SAND bracelet €196.00

SAND earrings €115.00

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SAND earrings €115.00

CYGNUS bracelet

CYGNUS bracelet

CYGNUS bracelet €326.00

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CYGNUS bracelet €326.00

TUTTU necklace €307.00

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Chain Length

Chain Length

45 cm

61 cm

TUTTU necklace €307.00

TUTTU bracelet €271.00

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TUTTU bracelet €271.00

LAX ring €69.00

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Size

Size

46

47

48

49

50

51

52

53

54

55

56

57

58

59

60

61

62

63

64

65

66

LAX ring €69.00

RAVEN ring €113.00

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Size

Size

46

47

48

49

50

51

52

53

54

55

56

57

58

59

60

61

62

63

64

65

66

RAVEN ring €113.00

SWAN ring €193.00

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Size

Size

46

47

48

49

50

51

52

53

54

55

56

57

58

59

60

61

62

63

64

65

66

SWAN ring €193.00

SWAN ring €203.00

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Size

Size

46

47

48

49

50

51

52

53

54

55

56

57

58

59

60

61

62

63

64

65

66

SWAN ring €203.00

CYGNUS bracelet

CYGNUS bracelet

CYGNUS bracelet €267.00

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CYGNUS bracelet €267.00

Bridal jewellery

Featured collections

ASTERIAS bracelet

ASTERIAS

DRÍFA

FOLD

CYGNUS bracelet

CYGNUS

SAND

SWAN

ALDA

FALCON bracelet

FALCON

RAVEN

NANOOK

Award-winning designs — Award-winning designs

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Sustainably handcrafted — Sustainably handcrafted

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in harmony with nature — in harmony with nature

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AURUM in the media

AURUM in the media

Read reviews by international fashion influencers who are discovering AURUM by Guðbjörg

Blog posts

Launch of the New SAND Collection

Launch of the New SAND Collection

March 28, 2018

On 16th March, in celebration of DesignMarch, the annual Icelandic design festival, we held a glamorous opening party at our flagship store in Reykjavik to launch the new SAND jewellery collection.

Latest Reviews by Fashion Influencers

Latest Reviews by Fashion Influencers

March 15, 2018

Fashion leaders from around the world have discovered Aurum's unique jewelry designs. Read some of their reviews below.

International Women‘s Day in Iceland

International Women‘s Day in Iceland

March 08, 2018

Women in the changing world of work: an interview with our designer, Guðbjörg.
The jewellery industry has often been labelled as a male-dominated industry but more and more women are now running their own jewellery businesses and claiming success.

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AURUM
Bankastræti 4
101 Reykjavík
Iceland

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+354 551 2770

Store opening hours

Spring (1st - 31st May)
Monday-Friday: 10:00 - 18:00
Saturday: 11:00 - 17:00
Sunday: 13:00 - 17:00

Summer (1st June – 31st August)
Monday-Friday: 10:00 - 22:00
Saturday: 10:00 - 18:00
Sunday: 10:00 - 18:00

Winter (1st Sept – 30th April)
Monday-Friday: 10:00 - 18:00
Saturday: 10:00 - 17:00
Sunday: 13:00 -17:00

© 2018 AURUM by Guðbjörg.

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